Søk: 'Brand Management: Strategy, Measurement and Yield Analysis'
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Brand Management: Strategy, Measurement and Yield Analysis
ISBN 9781600219450 , 2008 , Raja Gopal
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Yield Management
ISBN 9780826448255 , 2001 , Ian Yeoman, Una McMahon-Beattie, Anthony Ingold
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Operations Management: Strategy and Analysis
ISBN 9780201400168 , 1996 , Lee J. Krajewski, Larry P. Ritzman
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Brand Management
ISBN 9781855219618 , 1998 , L.De Chernatony
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity
ISBN 9780132336222 , 2008 , Kevin Lane Keller
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Strategic Brand Management: Building Measuring and Managing Brand Equity
ISBN 9780132664257 , 2012 , Kevin Lane Keller
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Purchasing and Supply Chain Management: Analysis, Strategy, Planning and Practice
ISBN 9781408018965 , 2009 , Arjan J. Van Weele
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B2B Brand Management
ISBN 9783540253600 , 2006 , Philip Kotler, Waldemar Pfoertsch, Ines Michi
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Process Measurement and Analysis: 1
ISBN 9780849310836 , 2003 , Bela G. Liptak
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity
ISBN 9780131105836 , 2003 , Kevin Lane Keller
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Global Brand Strategy: Unlocking Brand Potential Across Countries, Cultures and Markets
ISBN 9780749447120 , 2005 , Sicco Van Gelder
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Purchasing & Supply Chain Management: Analysis, Strategy, Planning and Practice
ISBN 9781844800247 , 2005 , m.fl.
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Brand Relations Management: Bridging the Gap Between Brand Promise and Brand Delivery
ISBN 9788279351436 , 2004 , Tony Apéria, Rolf Back
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Brand relations management: bridging the gap between between brand promise and brand delivery
ISBN 9789147064038 , 2004 , Tony Apéria, Rolf Black
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Contemporary Strategy Analysis
ISBN 9781405119993 , 2005 , Robert M. Grant
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The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term
ISBN 9780749450854 , 2008 , Jean-Noël Kapferer
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Strategic Brand Management: A European Perspective
ISBN 9780273737872 , 2011 , Kevin Lane Keller, Tony Apéria, Mats Georgson
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Management Control Systems: Performance Measurement, Evaluation and Incentives
ISBN 9780273737612 , 2011 , Wim A. Van Der Stede
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The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term
ISBN 9780749442835 , 2004 , Jean-Noël Kapferer
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How to Price: A Guide to Pricing Techniques and Yield Management
ISBN 9780521887595 , 2008 , Oz Shy
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Brand Society: How Brands Transform Management and Lifestyle
ISBN 9780521898263 , 2010 , Martin Kornberger
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Critical Issues in Brand Management
ISBN 9780954973001 , 2005 , L.De Chernatony, Temi Abimbola
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Contemporary Strategy Analysis and Cases: Text and Cases
ISBN 9780470747094 , 2010 , Robert M. Grant
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Handbook of Longitudinal Research: Design, Measurement, and Analysis
ISBN 9780123704818 , 2007 , Scott W. Menard
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Handbook of Longitudinal Research: Design, Measurement, and Analysis
ISBN 9780080554228 , 2007 , Scott W. Menard
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How to Price: A Guide to Pricing Techniques and Yield Management
ISBN 9780521715645 , 2008 , Oz Shy
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Strategic Brand Management: A European Perspective
ISBN 9780273706328 , 2008 , Kevin Lane Keller, Tony Apéria, Mats Georgson
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Management Control Systems: Performance Measurement, Evaluation and Incentives
ISBN 9780273708018 , 2007 , Wim A. Van Der Stede
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Brand Society: How Brands Transform Management and Lifestyle
ISBN 9780521726900 , 2010 , Martin Kornberger
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Management of strategy: concepts and cases
ISBN 9780324581270 , 2009 , R. Duane Ireland, Robert E. Hoskisson,m.fl.